06.07.2023

The strength of your senior financial talent will make or break your business–now more than ever. Yet 82% of companies believe they don’t recruit highly skilled workers, according to McKinsey. Here’s how to be part of the 18%.

Find your EVP for senior financial talent.

What makes people want to work for you? Top talent wants more than a good salary–they can command that anywhere. Your EVP (Employee Value Proposition) will make the difference. 

What unique selling point can you offer senior financial talent in exchange for their skills and experience? What do you do differently from your competitors? In today’s competitive landscape, finding what sets you apart is crucial.

To ensure your business is a viable and attractive destination for experienced talent, you must identify what your company does differently from its competitors.

In a competitive talent landscape, finding your points of difference and what you can offer potential employees is crucial to improving interest and the application and retention rates of experienced talent.

  1. Create the culture for senior financial talent to succeed.

Experienced people want to know they’re stepping into an established culture that’s employee-focused, diverse and inclusive.

Team bonding and social events are great, but you also need to consider flexibility and autonomy, serious support for work-life balance, and benefits like childcare and wellness programmes. At any level of seniority, employees want to have their needs met, feel valued, and feel like they belong.

Highlight the importance of your culture on careers sites–and don’t let it just be you talking about it. Add employee testimonials and real insights into daily life in your organisation–especially from your existing senior financial talent.

  1. Build your reputation.

The battle for senior financial talent looks set to remain fierce for some time. Investment in marketing your employee brand and job opportunities are as crucial as marketing your services. 

This could mean leveraging social media or working on improving the interactions between potential candidates and the company. If you want to hire a good financial director in today’s market, you need to have a reputation for excellence, outstanding working practices, and great people. 

  1. Make your senior financial talent feel fulfilled.

Experienced people know they have a lot to offer–they want to contribute it where it will matter. To attract them, you need to explain how you’ll use their skills significantly and what their role will be in driving organisational growth. How will they be involved in decision-making? Will there be opportunities for them to take a leadership role through training or mentoring junior staff? 

Senior financial talent wants a sense of fulfilment and purpose in their work. Advertise the exciting ways they could use their expertise with you and how integral they could be to your organisation.

  1. Offer them growth opportunities.

We did a poll to see what people look for in a role - this is what we found:

Which would make you consider a role in a new company?

  • Salary/Benefits: 47%
  • Growth opportunities: 29%
  • Culture fit: 24%

In other words, growth opportunities are even more important than culture–especially for senior financial talent. These are ambitious people who are hungry for more and eager to improve themselves.

Showcase the challenges and growth opportunities you offer through internal mobility programmes or further training. Understand the aspirations of senior financial talent and offer them a role that will support their ambitions.

Why senior financial talent is crucial to your success.

The talent drought bites hardest at the highest levels–senior financial talent is especially scarce and hard to replace. And subbing in someone less experienced won’t work–the productivity of experienced talent is 8x that of an average hire, according to McKinsey. 

That means it’s more crucial than ever to hone your EVP, company culture, reputation, and opportunities for fulfilment and professional growth at the highest levels of your organisation. Be part of the 18% that gets it right, and you’ll be light years ahead of the competition.

For a bespoke service in hiring senior leaders for your business contact Fidarsi today.

Posted by: Fidarsi